Visual Inspiration Week 5
More Motion Graphics I've just been constantly looking at more motion graphics work for my capstone for inspiration and research, to see what makes an effective title sequence or motion design. This student project of The Grand Budapest Hotel is a strong example of different animation principles at play. Each transition is intentional with elements acting as a catalyst for the next scene. I cannot stop watching the part where the keys swinging reveal Wes Anderson’s name. It’s not just one swing, but two. One to reveal his first and then another to reveal his last name which makes the motion more complex. There’s also follow through/secondary action as the key ring is swinging, the tags also follow. Then when the key drags the name away! So good! There is also examples of squash and stretch as the ice cream scoops fall on top of each other at the end. For the opening sequence for Surprise Package, I love how the type interacts with the elements and becomes part of the storyte...